The You can do this with tools like Google Analytics and Search Console but you should also take the time to look at your competitors websites and see how theyre doing with traffic conversions and sales. This will give you an idea of what you need to achieve. . Understanding local keyword and search volume trends One of the most common uses of data inxare searching for. This will help you understand what people are searching for which means you can optimize your website accordingly .



It also allows you to identify potential gaps in your SEO strategy and BR Number List make changes. . Create a website performance benchmark This means evaluating how many visitors and leads you are getting and how much traffic is coming from each channel. Its also important to look at where your organic traffic is coming from and any paid search campaigns that are driving conversions. Understanding how your website has performed in the past can help you determine if youre on track with your digital marketing goals.







Define your goals and KPIs Before you start using data for SEO or digital marketing efforts you need to clearly define your goals. These goals should be SMART goals Specific Measurable Achievable Achievable Timebound. Once youve set these goals make sure they align with your companys overall goals and KPIs key performance indicators. This will allow you to track the success of your SEO or digital marketing campaigns by measuring their impact against these metrics. . Analyze your competitors websites and marketing efforts If you are a newcomer there is nothing better than learning from the mistakes of others. This can be done by analyzing competitor websites and analyzing their marketing efforts. Start analyzing their onpage SEO elements such as title tags meta descriptions or URL structure and compare them to yours. Then look at how they use social media channels like Facebook or Twitter what content they share and how